In Case You Missed It: Highlights of The Power of Data for MICE

In Case You Missed It: Highlights of The Power of Data for MICE

As they say, third time’s the charm! We held our third masterclass with the support of e2i on 29 May with a focus on enabling Worker 4.0.

All 100 over of our guests walked away equipped with knowledge on how to use social and digital tech to harness the power of technology and big data for the MICE industry. It was a full-day masterclass packed in 7 hours with 5 talks, 3 event booths, 2 charismatic technopreneurs and 1 scrumptious lunch-and-refreshments-break that was, if we might add, a hit with all our attendees! (Thinking and learning makes you hungry!)

Much valuable insight and knowledge were shared that day and we’ve rounded up some of them for you! Let’s take a look at the highlights of The Power of Data for MICE!

Held at the Visual Arts Centre, the beautiful space was surrounded by lush greenery and the great weather that day made it extra exciting to start the day early with a masterclass!

Eager participants registering at our reception table helmed by our friendly staff! Great job welcoming the attendees, ladies!


Seats are filling up!

Affluence Public Relations, our dear sister company!

Xero and HReasily

Xero and HReasily helping SMEs grow with their expertise on accounts management. Founding Director of 361 Degree Consultancy, Mr Ken Leong was also one of our speakers who spoke on the available grants for SMEs for tech projects!

Lovely ladies from the Bone Marrow Donor Programme

As part of our CSR efforts, we invited the Bone Marrow Donor Programme to share what they do to help patients with blood diseases such as leukaemia! We spied many of our guests queueing up to do a simple cheek swab which may potentially save lives!

Mr Farhan Noor and Mr Noel Tan, two tenacious technopreneurs with their own successful digital platforms and experts on leveraging the power of data, shared on the industry’s best use of technologies and marketing concepts for events! Farhan, Founder and CEO of Fuzzie, spoke on the power of data and cultivating a culture of tech and innovation with his own experiences such as his latest venture, Fuzzie, the e-gifting app. Declaring that “sales funnels are the way to go!”, Noel elaborated on how the attendees can empower their staff to manage sales funnels for productivity. 

The day ended with a Q&A session where attendees got to ask our speakers all their burning questions.

Thank you everyone for making The Power of Data for MICE a great success!

 Check out more event photos here as well as more event happenings on our Facebook page!

Access this link for a wealth of information – we are providing slideshows from the masterclass here for your viewing and learning pleasure!

Email us at for any feedback, suggestions or tell us what you might want to learn at our next masterclass!

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