Blog

Events Management Has Gone Online!

Events and events planning are not the same today as they used to be some years ago. The old models are falling away and the internet is enabling new, dynamic formats of events to come to the surface and be considered by planners and event participants. Let’s briefly talk about what we mean when we […]

Spotlight on Millennials: Three Things in Events That Millennials Respond To

    They may be young, but they are aware of what they want from your event. Here are three things you should focus on to get them tuned in. Create an experience they value Unlike baby boomers, millennials value things that are qualitative in nature. According to a study sponsored by Eventbrite, “this generation […]

Have you done this ONE Events thing in the first quarter of 2018?

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It has been an eventful few years for events – from experiencing a dip in popularity, to evolving to become a must-go for millennials who want different things from their experience than the generation before… events in 2018 are as important, if not MORE, than ever before. What has not changed fundamentally is that event-goers […]

3 Event Mistakes You Need to Avoid for a Successful Event!

When planning for and organising event, you are right in thinking that there are many things to look out for. From conceptualising the event to sourcing for and securing vendors to executing and running the event – there are very many things you need to have a handle on! Not everyone can take the time […]

Optimise Your Business with Chinese New Year Events

Chinese New Year used to be about festive promotions, focused on discounts and goods traditionally linked to the season. Marketers now know that the best way to leverage the season is via a clever campaign mix that spans several platforms, including events, digital media, social media and traditional media. How do you plan the right […]

Top 3 Event Trends In 2018

  Events are set to change in a big way in 2018, and it’s not just in scale! From small events to superscale ones, these trends are set to lead the way in setting the stage for a truly transformational event experience.    Technology has progressed by leaps and bounds, and objectives have shifted with the growing up of […]

3 Reasons Why Events MUST be a Part of your Marketing Strategy 

So you have gotten your marketing plan all drawn up for the next year, and you are pleased to note that there is a strong focus on your social media and online channels. You would also have integrated your advertisement campaigns with your PR plan.  Before being so pleased with yourself – wait! Have you […]

Using Social Media for Event Success!

  Events today are no longer what they used to be BUT remain a crucial marketing tool for businesses. There is nothing that quite replaces the dynamism of a face-to-face interaction at an event. The human experience is unparalleled and still shapes our memories and thoughts in ways that a virtual one cannot. Letting people […]

Experience Singapore’s First-Ever Virtual Reality Marketing and Events Masterclass (19 April 2017)

Eminence Events presents Singapore’s first-ever Virtual Reality Marketing and Events Masterclass.  This masterclass will showcase an international array of marketing campaigns and events using the latest in virtual and augmented reality technologies to bring these events to life. This masterclass will also give you a hands-on session to try up to 6 different types of […]

Kaspersky Christmas Dinner | December 22, 2016

kaspersky singapore - events management singapore

Eminence Events helped organise a merry Christmas dinner for the team of Kaspersky Singapore at the Boufe Boutique Cafe last December 22, 2016. The very Instagram-able cafe was filled with roving magicians, a photobooth area, all sorts of white winter Christmas decors and people having tons of fun. For organising impactful and memorable events, make sure […]