Optimise Your Business with Chinese New Year Events

Chinese New Year used to be about festive promotions, focused on discounts and goods traditionally linked to the season. Marketers now know that the best way to leverage the season is via a clever campaign mix that spans several platforms, including events, digital media, social media and traditional media. How do you plan the right […]

Top 3 Event Trends In 2018

  Events are set to change in a big way in 2018, and it’s not just in scale! From small events to superscale ones, these trends are set to lead the way in setting the stage for a truly transformational event experience.    Technology has progressed by leaps and bounds, and objectives have shifted with the growing up of […]

3 Reasons Why Events MUST be a Part of your Marketing Strategy 

So you have gotten your marketing plan all drawn up for the next year, and you are pleased to note that there is a strong focus on your social media and online channels. You would also have integrated your advertisement campaigns with your PR plan.  Before being so pleased with yourself – wait! Have you […]

Using Social Media for Event Success!

  Events today are no longer what they used to be BUT remain a crucial marketing tool for businesses. There is nothing that quite replaces the dynamism of a face-to-face interaction at an event. The human experience is unparalleled and still shapes our memories and thoughts in ways that a virtual one cannot. Letting people […]

Experience Singapore’s First-Ever Virtual Reality Marketing and Events Masterclass (19 April 2017)

Eminence Events presents Singapore’s first-ever Virtual Reality Marketing and Events Masterclass.  This masterclass will showcase an international array of marketing campaigns and events using the latest in virtual and augmented reality technologies to bring these events to life. This masterclass will also give you a hands-on session to try up to 6 different types of […]

Kaspersky Christmas Dinner | December 22, 2016

kaspersky singapore - events management singapore

Eminence Events helped organise a merry Christmas dinner for the team of Kaspersky Singapore at the Boufe Boutique Cafe last December 22, 2016. The very Instagram-able cafe was filled with roving magicians, a photobooth area, all sorts of white winter Christmas decors and people having tons of fun. For organising impactful and memorable events, make sure […]

Best Practices for Creating Personalised Event Experiences for Your Target Market

event management Singapore

Personalisation seems to be in vogue these days. Business owners are making good on the trend by launching products and leveling services that are custom-fit to their customers’ needs. In spite of the challenges that come with most businesses going for quantity, as opposed to the quality of the buyers’ experience with the product, the […]

Signs the Event You’re Organising is About to Fail

Event Management Singapore

Event organizing is indeed very tough. The very task of actually conceptualizing an event is a feat in itself. Then, you put up and print out all the physical necessities for the event to run smoothly. Then, you document, monitor, and evaluate. Basically, contrary to popular belief, an event is way beyond the glitz and […]

Snapchat vs. Instagram: The Better Storyteller for Your Events?

Event Management Singapore

We have entered a new era in terms of events marketing. Before, the game is focused on who gets to throw the bigger event in the larger place and with a better theme. These days though there is an underlying goal, where in most events there is a tougher point of competition: engagement. Which event […]

Design Excellence Awards 2016 | October 27, 2016

DEA Awards 2016 Singapore - Eminence Events

The 2016 Design Excellence Awards Singapore happened yesterday and our Affluence PR and Eminence Events team were all present to ensure the success of the event. Congratulations to all the awardees! Below are some photos from the event: For organising impactful and memorable events, make sure you get the best, professional event management agency in […]