Category: Product Launches

Have you done this ONE Events thing in the first quarter of 2018?


It has been an eventful few years for events – from experiencing a dip in popularity, to evolving to become a must-go for millennials who want different things from their experience than the generation before… events in 2018 are as important, if not MORE, than ever before. What has not changed fundamentally is that event-goers […]

3 Reasons Why Events MUST be a Part of your Marketing Strategy 

So you have gotten your marketing plan all drawn up for the next year, and you are pleased to note that there is a strong focus on your social media and online channels. You would also have integrated your advertisement campaigns with your PR plan.  Before being so pleased with yourself – wait! Have you […]

Using Social Media for Event Success!

  Events today are no longer what they used to be BUT remain a crucial marketing tool for businesses. There is nothing that quite replaces the dynamism of a face-to-face interaction at an event. The human experience is unparalleled and still shapes our memories and thoughts in ways that a virtual one cannot. Letting people […]


Cosentino City Dekton X Gloss Product Launch Cosentino celebrated the launch of the new addition to their award-winning polished surface line – Dekton XGloss, with free-flowing beer and exciting beer pong challenges. Cosentino City 34/35 Duxton Road (S), Singapore 089499 Phone: +65 6713 9543 Website:


adidas original eyewear launch - Eminence Events

adidas Eyewear Product Launch: Appointment of Sin Kwang Pte Ltd adidas appointed Sin Kwang Pte Ltd as official eyewear distributors in Singapore and there’s no better way to announce it but through a hip product launch event for the brand’s fall/winter 2016-17 eyewear collection. Sin Kwang Pte Ltd Outram RD, Singapore 169074 Phone: +65-6221-5777 Website:

adidas Originals Eyewear Launch | October 19, 2016

Last Wednesday, Eminence Events helped adidas for their adidas Originals Eyewear by Italia Independent’s very first launch in Asia  for its Fall/Winter 2016-2017 collection.. Below are some photos from the event. The collection – which will be officially available in Singapore on January 2017 – features a medley of slick sunglasses and prescription frames, with retro […]

Azimuth Watch Company


AZIMUTH WATCH COMPANY Back In Time Roulette Gala Evening Product Launch The casino theme was conceptualised by Eminence to fit with Azimuth’s range of new watches – the Roulette watch and the Back In Time watch which goes backwards. Dress code for the evening was 1930s chic and the performances and the evening’s programme were […]

Suntec Real Estate


SUNTEC REAL ESTATE Gala Rebranding Launch At Ritz Carlton Suntec Real Estate and Chesteron Singapore underwent a buyout/takeover and the 15-year brand needed a refresh and a new corporate image. ENCE helped the company find a new vision, mission and positioning statement and rolled out the rebranding across the organisation, and extended this new branding […]

Stride Rite


STRIDE RITE Store Launch at United Square The Eminence team was called upon once again to assist the USA-founded Stride Rite with the launch of their second outlet in Singapore. Stride Rite 101 Thomson Rd, Singapore 307591

Stride Rite


STRIDE RITE Grand Opening/Store Launch at the Forum From food to décor, kid performers, cotton candy, popcorn, cocktails, a lion dance and party poppers…Eminence had it all covered. Stride Rite 583, Orchard Road, Level 3 Forum The Shopping Mall, Singapore 238884 Phone:+65 6235 5520